• Time to Trade Booths for Space Installations

    In the age of social media, it’s become a thing of the past for brands to use trade shows to unveil new products. Gone are the days when attendees and exhibitors alike would go to a trade show expecting to get a first glimpse at the newest an industry has to offer. But if all […]

  • Christian Dior: Crafting the First 10 Years

    The Dior exhibition offers a refreshing insight into an era when garment trades were respected and recognized as a significant part of the haute-couture collections. Nowadays, the spotlight has been shifted predominantly to models, stylists and photographers instead.

  • Making Common Spaces Uncommon

    “When the IDS crew asked us to design one of the five common areas for their upcoming Toronto show, Jonathan Nodrick, the CEO and Creative Director of Rollout simply replied, why not all five?”

  • Longing for an Instagram-Worthy Toaster

    When it comes to artist x brand collaborations, fashion brands seem to be in a league of their own. There are the fashion collabs with artists that garner cultural significance along with our attention, and then there are the rest. Even though a handful of beauty and beverage brands have been making waves with artist […]

  • Attracting the Masses by Targeting the Few

    Most brands are prone to classify their audiences too broadly, assuming they have to appeal to the masses to achieve explosive growth. To avoid this catch 22 and accomplish the growth every business owner dreams of – by doing just the opposite.

  • Big Ideas from Shallow Pockets

    Yet, after exiting the exuberantly whimsical rooms and entering the Kusama-themed museum shop, one cannot help but notice a distinct dip in originality and newness. Unlike Kusama’s invigorating work, the gift shop merchandise feels stale, predictable and repetitive.

  • When Being an Artist is Good for Business

    What if more brands developed products that were at least slightly ahead of the curve? For a number of companies, collaborating with cutting edge designers or artists would be an easy first step in challenging their own status quo, and ultimately capturing a creative edge the marketplace is eagerly waiting for.

  • The Case for a Killer Venice Biennale Bag

    Every two years, thousands of journalists and photographers descend upon Venice to cover one of the greatest spectacles of the international contemporary art scene; the Venice Art Biennale. The crowds are not only recognizable for their stylish attire, but also for the various canvas tote bags nonchalantly hanging over their shoulders. The tote bags are […]

  • The Top 3 Art Collaboration Myths

    At Arts & Labour, we’ve been talking to brand managers and have uncovered a few obstacles that seem to come up time and again when making the decision whether or not to collaborate with an artist on their product. What we’ve discovered is not that Canadian brands have a different set of concerns than international brands who are more willing to embrace the approach –

  • Work Clothes, Reimagined

    WORKWEAR is the first in a series of the Milano Triennale projects bringing art, architecture, design & fashion together. Hopefully brands of all kinds will soon join this incredible collaborative platform where good design and art meet and create something truly spectacular.