Warhol’s Variations: What 50 Marilyns Can Do For Brand Identity

How many Andy Warhol retrospectives can you see and still enjoy? For me, it took a year and a half of Covid lockdown to give the ubiquitous American pop artist a fresh appeal. The exhibition, organized by Tate Modern in London, in collaboration with Museum Ludwig in Cologne and the AGO in Toronto, has brought many art-starved museum-goers to the reopened gallery floors.

Andy Warhol, Marilyn Diptych, 1962 Tate, © 2020 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by DACS, London

The expansive retrospective reminded me that unlike literary works (which I found to be the best remedy for lockdown boredom), visual arts don’t need to be limited to a singular showpiece; they can happily exist in multiples. It made me rethink a project I’ve been developing for the past year: a series of knitted replica animations and graphic storyboards. I realized that working towards one perfect colour and form combination is not always necessary. In fact, it can become detrimental to the project. READ MORE IN THE APPLIED ARTS MAG.